After a few months to digest the sudden and abrupt halt to my existing software testing career, I made a drastic decision to change paths and go the entrepreneurial route for my first new career track in 25 years. Fueling this decision was that of health, some measure of defiance, and an immense desire to learn, grow, create, and produce tangible and meaningful results at a pace that challenges me… but does not set out to kill me. The dark side of this choice was that this would be a HUGE financial risk to my family should I fail. To mentally mitigate some risk I would continue to look for the ‘right’ software opportunity to come along but really my primary focus is to start and build my own digital content/photography business. Additionally, this choice of creating a digital content/photography business satisfied a number of criteria on my “sorting out what I want of a new career” list and I did not have to start entirely from scratch. I still have a few bucks in my savings account, I already owned a significant chunk of top shelf digital media assets, and I owned an amazing space where I could theoretically construct a diverse and differentiated studio.